A great flyer communicates a clear message within seconds. Here are the key principles...
1. Keep it simple. Too much text overwhelms the reader. Focus on one main message.
2. Use high contrast. Make sure text stands out against the background.
3. Include a call to action. Tell people what to do next - call, visit, or scan a QR code.
4. Use quality images. Blurry images reduce credibility. Always provide print-resolution images (300 DPI).